Facing the crunch(es)

A friend just passed this article my way.

‘Devastating though the financial credit crunch has been, it’s nothing as compared to the ecological recession that we are facing.’

—Emeka Anyaoka, WWF’s international president

Interesting (if not scary) indeed… And in terms of the financial global credit crunch – it’s far from over and it will be interesting to see how we get ourselves out of this.

Here’s a thought and I’ll be upfront in saying that I don’t really have a grounding on how “money” works.

If it’s a global crisis and everyone seems to be losing money, then in terms of dollar amounts – isn’t it somewhat relative? As in, it’s not just about how much you lose, but how much you lose compared to the other countries?

And in that case, doesn’t this mean that national competitiveness is what we should really be focusing on?

I’ve listened to Simon Zadek from AccountAbility twice now and he seems to have such lucid points in this realm. Read all about his stuff here. And the cool map here:)

Responsible Competitiveness is an essential ingredient for effective global markets. It blends forward-looking corporate strategies, innovative public policies, and a vibrant, engaged civil society. It is about creating a new generation of profitable products and business processes underpinned by rules that support societies’ broader social, environmental and economic aims.”
Pascal Lamy, Director General, World Trade Organisation

In keeping with this “crunch/zadek” talk…I’ve quoted him before on this blog and I’ll say it again:

  • there is no relationship to the world where we live now and the world that we will live in the future (different cultures, geo-political boundaries)
  • It won’t be the developed countries that will lead the way
  • Look for the change-makers, the emerging markets, the emerging powers
    • Brazil, China, India, Malaysia, Middle East etc.
    • Companies – look for ones that are at a turning point
  • Collaborative Governance in the 21st Century
  • Every sector governed by some multilateral agreement etc. Who owns those?
  • This generation is inheriting a complex and dynamic system of international players that we will have to reform again

Again,

  • This generation is inheriting a complex and dynamic system of international players that we will have to reform again

Think about it. Environmentally and economically, we’re up sh*t creek. How do we want to get out of it?

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